A new campaign launched to encourage UK businesses, academics and researchers to apply for Horizon Europe funding kicks off this week.
A new campaign launched to encourage UK businesses, academics and researchers to apply for Horizon Europe funding kicks off today (Monday 29 January). Horizon is the world’s largest programme of research collaboration, which the UK is a part of after the Prime Minister secured a bespoke deal, last year.
The average Horizon grant is worth £450,000 to a UK business, and Ministers are determined for UK researchers and businesses to capitalise on the opportunities the programme offers to support vitally important research benefitting all our lives, from health to the environment.
The multi-channel campaign will include media partnerships, content on digital audio platforms (such as podcasts), and targeted digital media investments, with a focus on paid social adverts on platforms regularly used by research professionals such as LinkedIn, and digital displays.
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